Braby Posted February 5, 2015 Posted February 5, 2015 From Billboard just now: Exclusive: Madonna to Premiere 'Rebel Heart' Music Video on Snapchat Discover Today Today, Madonna is set to premiere the first music video from her new album, Rebel Heart, on Snapchat, the picture messaging app that was recently valued at $10 billion. The video accompanies "Living for Love," the album's first single, and will be viewable on the app's "Snap Channel." The Inside Story of How Madonna Turned Her 'Rebel Heart' Leak Into a Global Hit It's been a rocky album campaign for the pop star, 56, who has endured two devastating album leaks, the second of which happened on Monday and included the 25-track deluxe version. Rebel Heart will go on sale Tuesday, March 10th, after Madonna performs at the Grammy Awards on Feb. 8th, and the Brit Awards on Feb. 25th. The video was directed by the French duo Julien Choquart and Camille Hirigoyen, together known as J.A.C.K., was edited by longtime Madonna collaborator Danny B. Tull, and styled by B. Akerlund -- who also works wth Beyonce, Britney Spears and Lady Gaga. It was choreographed by Megan Lawson. To state the obvious, it's a major coup for the three-year-old Snapchat, which boasts an estimated 200 million users. CEO Evan Spiegel made headlines during last year's Sony hack when a series of uncovered e-mails revealed that he was at work on an in-app music feature, including negotiations with Vevo to bring music video viewing inside Snapchat's interface. Those talks reported stalled, but the music feature being discussed was likely tied to Discover, which was announced last month. Discover feeds news and entertainment from 12 different companies directly to the user. Participating organizations include Warner Music Group, National Geographic, People magazine, ESPN and Vice, who enlist editors to select stories (which can include photo essays and videos) that are shared and refreshed every 24 hours.
Messiahxxx Posted February 5, 2015 Posted February 5, 2015 So this is confirmed??? OMG IM NOT READYYYYY
HolidayGuy Posted February 5, 2015 Posted February 5, 2015 Most importantly- will Snapchat report the number of views to Billboard?
Moka Posted February 5, 2015 Posted February 5, 2015 I'm sure Snapchat gave money to M to have this premiere. Queen!
mtzlplk Posted February 5, 2015 Posted February 5, 2015 i'm in... my code is mtzlplk of course.... let me add you guys...
Jairo Posted February 5, 2015 Posted February 5, 2015 This is HUGE. as a Snapchat user, this is such a great deal!!! Madonna did it again! Snapchat is right now a popular app and social network around the world. GREAT!
Mensch Posted February 5, 2015 Posted February 5, 2015 So how much time did they have to edit the video?
Moka Posted February 5, 2015 Posted February 5, 2015 So how much time did they have to edit the video?3 weeks!
Nikki Posted February 5, 2015 Posted February 5, 2015 You can SAVE the video if they show it as a story on snapchat so you can see the video again there too https://pbs.twimg.com/media/B9Dl6xoCMAEZ0Al.jpg
Guest Rachelle of London Posted February 5, 2015 Posted February 5, 2015 She's accepted me! No longer says pending
Boki_D Posted February 5, 2015 Posted February 5, 2015 I hope this video doesn't end up looking 'rushed' The whole concept seems amazing....
Guest Rachelle of London Posted February 5, 2015 Posted February 5, 2015 It's not gonna end up looking rushed. What Madonna video ever has? Anyway what time! I'm readyy
mtzlplk Posted February 5, 2015 Posted February 5, 2015 where can we see the video? Should we head to Snap Discover? I see there are channels there...
Stephen Posted February 5, 2015 Posted February 5, 2015 That's where it's gonna be but it's not there yet. Wait for a post from M on instagram/facebook
Jairo Posted February 5, 2015 Posted February 5, 2015 You can SAVE the video if they show it as a story on snapchat so you can see the video again there too https://pbs.twimg.com/media/B9Dl6xoCMAEZ0Al.jpg No. You can only save your story. You can't download the videos/pics from another accounts.
Guest Rachelle of London Posted February 5, 2015 Posted February 5, 2015 So how much time did they have to edit the video? Madonna has had the best of the best editing the video and they most likely gave all their time to work on this Madonna project
Guest Rachelle of London Posted February 5, 2015 Posted February 5, 2015 It'll be her story wouldnt it?
mtzlplk Posted February 5, 2015 Posted February 5, 2015 hi smitty19348... i just tested it sending you something...
Stephen Posted February 5, 2015 Posted February 5, 2015 Madonna has had the best of the best editing the video and they most likely gave all their time to work on this Madonna project They probably split into two teams to edit the thing all throughout the night and day
Stephen Posted February 5, 2015 Posted February 5, 2015 It'll be her story wouldnt it? It will be on the snap discovery...not sure it will be on M's story but who knows!
mtzlplk Posted February 5, 2015 Posted February 5, 2015 It's not gonna end up looking rushed. What Madonna video ever has? Anyway what time! I'm readyy You Must Love Me, Love Don't Live Here Anymore, American Life (flags)... however, this is for the first single, definitely will not look rushed
Guest Rachelle of London Posted February 5, 2015 Posted February 5, 2015 They probably split into two teams to edit the thing all throughout the night and day They most likely do. If the dancers are rehersaing 14 hours a day imagine what the editors schedules look like. It aint gonna looked rushed, I could bet my left kidney on it
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