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STREAMING/SALES strategy and discussion


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41 minutes ago, rebelfan2018 said:

Just to compare,  someone knows where the lead single of the last mariah album landed on Itunes charts?

#1 on WW chart and #2 on US iTunes 

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They must be waiting before sending it to radio. I'm not convinced of this strategy. You need to strike while the iron is hot with an older artist like Madge. 

Radio 2 updates it's playlist on Saturday so I expect to see it added then. The question is whether it goes A, B or C or maybe even record of the week (which I doubt as the track is just a wee bit polarising)

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Number 3 in my country (Belgium) 🙏👍

Screenshot_2019-04-18-14-46-56.jpg

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Loving all the info ive gotton from here, proper dedicated bunch we are!!! 

My first visit to kworb.net for stats galore, loving seeing the track doing very well globally on most platforms. Im going for a top 40 place tomorrow i think in the UK with basically hardly much i believe is brilliant!!

Anyway loving the new single, streaming spotify, letting my young lad to youtube it like mad in his bedroom, buying the single tomorrow (making sure i purchase the higher positioned same version 🤔  

I do think the pr team are hoping for a good solid STEADY stratergy with everything thats happening. 

Wk 1 (being yesterday and today) Medellin is released audio only.

Wk 2 Radios will start playing the track.

MTV will prem Medellin video next weds and will be available for streaming weds too.

So, the second week we will get 100% of the week with streams for starters, plus the video out towards the end of the week to push up more views.

Wk 3, Medellin should be on full steam ahead with the release of the 2nd track to be a massive disco track released May 2nd??

Gotta admit like others have said it was far easier to just go out and buy the single from a music store but as dedicated fans we all are, keep those streams going and get ready for hopefully a great video!!!!

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3 minutes ago, Voguerista said:

Yahoooo 

 

1 minute ago, RyanAnth4 said:

Yes she’s doing it , slow and steady 

My post was responding to the question about Mariah’s last lead. Not Medellín.

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1 minute ago, Rock said:

I don't understand anything about streaming and sales, but can M chart on BBHot 100?

It's unlikely this week. New music is normally released on Friday. By releasing Wednesday she got less than a half a week in. Streaming is the most important component nowadays are her streaming is modest out of the gate so far.

She has a better chance next week with a full seven days and the video coming out.

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Ok so why are worrying about iTunes . If Marian Carey’s last lead was No.1 worldwide and 2 in USA , I believe when numbers came out this sold 4 copies or something so obviously everything comes from Spotify and YouTube yes ??

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2 minutes ago, RyanAnth4 said:

Ok so why are worrying about iTunes . If Marian Carey’s last lead was No.1 worldwide and 2 in USA , I believe when numbers came out this sold 4 copies or something so obviously everything comes from Spotify and YouTube yes ??

Yeah, Mariah's single didn't make the Hot 100. iTunes was at its peak around the time of Hard Candy and MDNA.

I think in other countries where streaming counts less, iTunes is still important for the charts. 

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When I purchased it noted Medellín available and other songs would become available before the album drops. 

Additionally will there be special pricing $0.69 on apple, amazon, etc?

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I live in the US and think this is her best lead single in years, I really like it, unfortunately I've received ZERO reaction from the average person in the US regarding this song.  I was talking about it at 6 am at work and no one knew she had a new song out and many thought she retired

 

Again, it comes down to LACK IF RADIO PLAY, when 4 Minutes came out, and I just started this job, EVERY single person at work was jamming to it on the radio and talking about it and the new Madonna and Justin song etc

 

We can say "stream this" over and over again but without any radio support, it won't do anything

 

Interscope is a joke, how can you release it with no radio push or add dates?

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4 minutes ago, RyanAnth4 said:

Ok so why are worrying about iTunes . If Marian Carey’s last lead was No.1 worldwide and 2 in USA , I believe when numbers came out this sold 4 copies or something so obviously everything comes from Spotify and YouTube yes ??

iTunes can still be very important for charting. Just this year we saw Shallow match 7 Rings’s points from radio with pure sales and Billie Eilish debut with a big boost from iTunes as well. The format isn’t dead yet.

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No 9 on WW iTunes chart !

Worldwide iTunes Song Chart - 2019/04/17
Pos P+ Artist and Title Days Pk (x?) Pts Pts+ TPts US UK DE AU JP AT BE CA CH ES FR ID IN IT MX NL RU TH TR ZA AE BR CO DK HK IE LU MY NO NZ PH PL SE SG TW AR CL CR CZ EC EE EG FI GR GT HU IL KE KZ LB LT NG PE PT RO SA SI SK UA VN
1 =
Billie Eilish - bad guy
20 1 (x2) 19095 +59 0.345 11 3 7 1 122 11 4 3 9 52 27 11 36 3 11 9 3 50 6 19 1 81   15 28 2 9 19 8 4   6 4 14 12       6   26 119 2 4   4     4   26     19 3   1 7 1 114
2 =
Lady Gaga & Bradley Cooper - Shallow
203 1 (x154) 18121 +35 4.062 7 18 10 13   6 3 4 2 7 3 9 46 17 14 16 34   91 5 3 1 5 1 34 11 3 58 1 14 24 3 6 15     1   1   32 146 3 3   1 5   119 150 18     1 44   15 1 29 19
3 =
Avicii - SOS
7 2 (x3) 16976 -507 0.129 55 9 1 7 10 2 8 5 4 32 22 7   8 24 5 44 71   11   20   7 60 7 8   12 30 10 22 1 4 77       12   1   1                                 20
4 =
BTS - Boy With Luv
6 1 (x4) 14664 -2702 0.122 6 24 75 20 32 55 151 14 71 19 59 4 20 65 13 41 31 2 7   2 11 2 31   23   2 37 40 1 5   1   175         10 175 4 13 180 193     22   5   1   1 1 31   5 1
5 =
Sam Smith & Normani - Dancing with a Stranger
97 1 (x2) 13067 +555 1.402 13 15 23 11   39 21 8 48 35 16 53 33 36 15 35 158 29   2 9 16   23   19 12   28 19       9 151           179 55             171                      
6 +1
Lil Nas X - Old Town Road
37 6   12430 +214 0.192 1 7 47 2   32 29 1 59 97 87 17 88 115 108 38 51 64 58 10   89   32 23 3   51 48 8   13 18 67 47       7               19 132 5 139 139       182       10  
7 -1
Ava Max - Sweet but Psycho
178 2 (x28) 12212 -254 2.344 9 17 27 17   35 49 11 11 8 20 41   14 140 25     102 13 6 35   37   22 7   9 29       18 31       8             160   197                   115   142
8 +1
Jonas Brothers - Sucker
48 2 (x6) 11638 +31 0.669 10 13 28 4 167 20 51 9 18 51 83 25 21 95 34 122 126     15       20   5   21 75 11   28   12                 13                     24            
9 NEW
Madonna & Maluma - Medellín
1 9   11588 +11588 0.012 24 21 31 116   44 40 44 33 1 9   139
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iTunes is not what it was in 2007-2014 but they still count on the charts. Especially for legacy acts, sales on iTunes can help a lot. The only reason Made For Now by Janet Jackson entered the Hot100 was good iTunes sales and YouTube views. It didn't do much on the streaming services.

 

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Good signs so far! I have to say I find the "slow and steady" comments funny considering this song isn't even 24 hrs old..... :lol:.....gnat like attention spans these days!!

Gonna be tough without radio but we already knew they weren't going to touch her. Sure she could do a "deal" like LFL and Ghosttown.....not that it did any good. BIM, the one single WITHOUT a radio deal is the one that ended up charting! You just never know with these things. 

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18 minutes ago, iasonas said:

iTunes is not what it was in 2007-2014 but they still count on the charts. Especially for legacy acts, sales on iTunes can help a lot.

Exactly. Although I'm streaming now, I'll save my purchase until tomorrow when it will go towards a real chart placement.

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11 minutes ago, Kim said:

Exactly. Although I'm streaming now, I'll save my purchase until tomorrow when it will go towards a real chart placement.

Same here. Buying it on Friday to help for the new week's chart but streaming it now. 

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52 minutes ago, Rock said:

I don't understand anything about streaming and sales, but does this mean that M can chart on BBHot 100?

I think her strategy is to let the song momentum grow.   Word of mouth will keep the song going some and then the music video will be released and then we have more momentum.  I expect in certain markets it may chart well, but in bigger markets like the U.S., I don't expect it to hit top 40.  But we will see!

40 minutes ago, Samo said:

I live in the US and think this is her best lead single in years, I really like it, unfortunately I've received ZERO reaction from the average person in the US regarding this song.  I was talking about it at 6 am at work and no one knew she had a new song out and many thought she retired

 

Again, it comes down to LACK IF RADIO PLAY, when 4 Minutes came out, and I just started this job, EVERY single person at work was jamming to it on the radio and talking about it and the new Madonna and Justin song etc

 

We can say "stream this" over and over again but without any radio support, it won't do anything

 

Interscope is a joke, how can you release it with no radio push or add dates?

I've always thought since the U.S. is a vast market, and Madonna being an older artist, less people pay attention to her.  Isn't hip hop and country music the big sellers in the U.S. now?  Though, I thought the U.S. also has an interest in Latin flavored tunes lately?  I would love to see her home country embrace her again.  I won't hold my breath though.  😉 

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I hope it becomes a hit and that it does chart on BB Hot 100 ...but even if it doesn't I'm ok with it . It's such a sublime song .

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