Here's what I'd love to see, but it will never happen!
NO LEAKS PLEASE! HIDE EVERYTHING MADONNA, DON'T GIVE A COPY TO DAVID TO LISTEN TO ON THE WAY TO SOCCER PRACTICE!!!
No pre-orders or instant grat pre-release single on iTunes. 4 or 5 "teaser" video clips about 10-15 seconds each before a music video release of the lead single. Video on Vevo a few hours before the single is released to iTunes. Have the single, plus a remix bundle ready to go on sale, include a newly commissioned remix of one or two Madonna classics in this bundle as an "Album Only" exclusive.
The next day, add only the single to Spotify/Tidal/Apple Music streaming, not the remixes (add those the following week, making them iTunes exclusives for a time). Release a new exclusive remix of the single each week for the next 4 weeks to keep sales ticking along.
Release some format of physical single. A 7", a CD single, a 12" vinyl, a Picture Disc, whatever, something or everything - fans are going to buy whatever is released, get stuff out there ready for us to buy and collect! A huge chunk of her fanbase now aren't massive music streamers or digital purchasers, vinyl is king again now, so give us vinyl to buy!
Start an online/TV/print hype campaign for the album a month before the album release. New photoshoots, maybe a high profile endorsement with the new single attached to it? Surprise TV appearances on some late night shows/music awards/Ellen/whatever. Not overkill, just a couple in the US, UK, Germany, France and finally Australia and Japan. Interviews or exclusive performances, of course perform the new single along with a Madonna classic or two.
When the album is ready for release, give us the whole box and dice. Follow a path similar to Kylie and her "Golden" album, have the album available in loads of formats and bundles, each with it's own exclusive. This will push sales, whilst keeping loons like me happy collecting all sorts of different things :)
That's just a few ideas which would make things fun!
+1
6 hours ago, Confessit said:
I think lessons will be learned regarding the leaks. But it’s Guy O to tighten up security the record label only distribute the music nothing else.
Anything promotion wise is completely down to Madonna and her manager.
I hope lessons are learned.
It does seem that with the current set up, promotion falls to them. She could hire an independent team to promote a project though, if she so wished. It seemed like promotion wasn't a top priority for the last two albums, RH especially. I hope this one is different & I hope she takes full advantage of the Jubilee.
On the subject of Glastonbury, I think they said they wouldn't want her there back before they started inviting Pop & Rap acts onto the main stage. It's a very different festival now to what it once was. I don't think it would hurt for her to do it if they asked. She may take a bashing from the usual Tabloids but she gets that regardless of what she does, it's like some kind of tradition. At the end of the day, things like Glastonbury, Eurovision, Chat Shows, Award Shows etc... They all keep people talking & that is promo.
One thing I do hope for is that her people come up with a creative (but not tacky) way of us helping to promote the album/tour. Because one thing I don't see is promotion from our end on the level that other fanbases do it.
The promo campaign for Ms new album
in ARCHIVE - The MADAME X Forum
Posted
+1
I hope lessons are learned.
It does seem that with the current set up, promotion falls to them. She could hire an independent team to promote a project though, if she so wished. It seemed like promotion wasn't a top priority for the last two albums, RH especially. I hope this one is different & I hope she takes full advantage of the Jubilee.
On the subject of Glastonbury, I think they said they wouldn't want her there back before they started inviting Pop & Rap acts onto the main stage. It's a very different festival now to what it once was. I don't think it would hurt for her to do it if they asked. She may take a bashing from the usual Tabloids but she gets that regardless of what she does, it's like some kind of tradition. At the end of the day, things like Glastonbury, Eurovision, Chat Shows, Award Shows etc... They all keep people talking & that is promo.
One thing I do hope for is that her people come up with a creative (but not tacky) way of us helping to promote the album/tour. Because one thing I don't see is promotion from our end on the level that other fanbases do it.